If we are willing to accept that massage is not a panacea or cure-all, and are willing to humbly and honestly examine exactly what massage is, and is not, capable of, then we are on track for two things:
- We can begin to tackle the very difficult questions of how do we leverage the positive psychological effects of hope on healing, without either taking away all hope, nor setting up our clients for a fall with false hope, and
- We show our commitment to the professional healthcare ethics that are a necessary step in the evolution of massage into a healthcare profession.

